Apixio Brand video

Apixio

The Connected Care Platform connecting payers and providers

Following the merger of two of New Mountain Capital’s healthcare technology companies, Apixio and ClaimLogiq, we worked with the new company to craft their brand story, architecture and messaging. To support the new brand story, we created a new visual identity inspired by Apixio’s Connected Care Platform that integrates and links disparate healthcare data points into a unified system. We used the connected letters and negative space created by the “i” letterforms and the “x“ to create arrows that symbolize connectivity.

Apixio Brand video

We designed a collateral template system for Apixio that could accomodate their library of brochures, whitepapers, and case studies.

We worked withe Apixio Brand team to update the Apixio website ensuring the design language we had developed for Apixio was successfully integrated – colors, typography, and proprietary graphic pattern.

We also create a PowerPoint template fro Apixio with over 40 pre-designed slides enabling an easier transition of content from the previous Apixio decks and the ClaimLogiq decks.

Shortly after the rebrand was implemented, Apixio’s Connected Care Platform earned the Frost & Sullivan 2023 Technology Innovation Leadership Award in the North American Healthcare Payer Analytics Industry.